---
title: "Google Local Ads - Auto-Respond Docs"
description: "Connect your Google Local Services Ads account so every lead and message is captured in Auto-Respond automatically."
source: https://auto-respond.com/docs/lead-sources/google-local-ads/
last_updated: 2026-04-21
---

![Google Local Ads documentation guide](https://auto-respond.com/assets/docs/lead-sources-google-local-ads.svg "Google Local Ads Documentation")

A visual guide to the Google Local Ads documentation, covering the setup, configuration, and workflow details explained on this page. Documentation illustration for Google Local Ads.

# Google Local Ads

Connecting Google Local Ads turns your Google Local Services Ads account into a source in Auto-Respond. Messages and leads coming from your Local Services Ads are picked up automatically, answered according to your Messaging Settings, and shown on your Leads page.

Google Local Ads is a two-way messaging source - inbound messages and outbound replies both go through Auto-Respond.

## What gets captured from Google Local Ads

Every Local Services Ads lead brings over:

- Customer name
- Phone number (Google Local Services provides phone numbers on most leads)
- Postal code
- Service the customer requested
- Any message text the customer sent through Google

## Connecting a Google Local Ads source

### Open Sources

In Auto-Respond, go to **Sources** and click **Add Google Local Ads**.

### Sign in with Google and authorize

You’ll be redirected to Google. Sign in with the Google account that manages your Local Services Ads profile and grant Auto-Respond permission to read leads and send replies on your behalf. Your Google password is never shared with Auto-Respond - only a secure access token is returned after you approve.

### Review activation

After authorizing, you’re redirected back to Auto-Respond. Your Google Local Services account appears as a new source on the Sources page with a green **Active** status and a link to **Messaging Settings**.

## What’s different about this source

- **Phone numbers usually arrive with the lead.** Unlike Facebook Messenger or Instagram, Google Local Services typically provides the customer’s phone number on the lead itself - you don’t have to ask for it in conversation.
- **Service category is included.** Google tells you which service the customer requested, which the AI assistant can use in its reply.
- **You must be the account owner or manager.** If authorization fails, confirm the Google account you’re signing in with has access to the Local Services Ads profile.

## Messaging Settings for this source

A Google Local Ads source supports the full set of Messaging Settings:

- **Conversation Setup** - AI assistant or predefined messages
- **Follow-ups** - nurturing sequences
- **Timing** - business hours and delays
- **Integrations** - CRM and team notifications
- **Contact Info** - what happens when the customer shares a phone number or email

See [Messaging Settings](https://auto-respond.com/docs/messaging-settings/) for details on each tab.

## Pricing

See the [Pricing page](https://auto-respond.com/docs/pricing/) for the current Google Local Ads source price.

## Troubleshooting

- **Authorization failed** - Make sure you’re signed into the Google account that owns or manages the Local Services Ads profile, then try again.
- **No account appears after connecting** - Confirm your Google account has access to a Local Services Ads profile. If you manage the profile through a separate email, sign in with that one.
- **Messages or leads aren’t arriving** - Confirm the source is **Active**, check that the Google authorization is still valid, and re-authenticate if needed.
- **Replies aren’t being sent** - Check your Messaging Settings. Google Local Services has its own messaging rules that may hold replies outside certain windows.
- **Billing warning on the card** - Open **Billing** and resolve the payment issue. The source won’t receive new leads until billing is current.

***

Questions about connecting Google Local Ads? Email <support@auto-respond.com>.

Last updated: April 21, 2026